THANKFUL AI
Turning smart service into small, personalized interactions
Thankful AI set out to show that customer service doesn’t have to feel generic or robotic. The goal was to highlight how AI can create fast, intuitive, and human-centered experiences that build real customer loyalty.
MY ROLE
I led concepting, creative direction, scriptwriting, editing, sound, and art direction for a series of B2B videos and social content that brought this story to life. Working closely with the marketing and social teams, we developed a clean, confident visual language and tone that helped Thankful stand apart from the typical tech-speak of other AI customer service platforms.
THE RESULTS